SEV: The Ultimate Gear Management Solution™ for your Mobile Lifestyle
Posted on June 25, 2008 by maclin
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If you’re into gadgets as much as I am, and you haven’t heard of SeV Clothing, or if you think you know all there is to know about the gadget world, you better just think again! SeV sells clothing that is both fashionable and functional.
SeV’s patented Technology Enabled Clothing-TEC® system provides the ultimate Gear Management Solution™ for your mobile lifestyle. Electronic devices, like cell phones and iPods, are supposed to make your life easier and more fun. Yet, without a manageable way to carry these devices, they quickly become an inconvenience.
To address this problem, they hired a team of designers and engineers to study the gadgets/ devices people tend to carry and how they use them. The conclusion was obvious. To get any benefit from these devices, you need to be able to access and use them easily, yet keep them hidden. That in mind, they designed a clothing line around this premise and patented the concept, calling it “Technology Enabled Clothing,” or TEC®.
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Cameras are designed a certain way because 100+ years have “taught us how to design them.” But computers, cell phones, personal digital assistants, game consoles and the like have had less time to evolve. So, this is where good, intuitive design has come in.
Good design “cares” in the sense that it makes the learning/ using process intuitive; learning how to work one’s iPod or iPhone is made easy by a good and “caring” interface design. Attention-grabbing interface features like iPhone’s touch screen and swipe gestures, and Wii’s motion-sensing Wiimote probably turn consumer heads more than any marketing tag line ever could. Design-driven hits like these (which now include Technology Enabled Clothing) demonstrate the commercial value of “caring” about users’ experiences.
The Basics Of Wiring Your SeV®
SeVs are designed to be used with most electronic devices, but they don’t include any electronic equipment or wiring themselves. There is no “one correct way” to connect your devices using the Personal Area Network (PAN). So, while almost all of the pockets are connected to the PAN, its primary use is to connect hands-free headsets/ microphones/ earbuds to your cell phone, iPhone, iPod, and/or MP3 player. This is especially helpful if you live in a jurisdiction that requires hands-free headsets while driving.
On jackets and vests with a lining, the PAN is hidden within the lining of the garment and can’t be seen from its exterior. Other products, like t-shirts, hoodies, pants and shorts, have strategically-placed holes and loops to manage the wires (not described here). These garments incorporate a series of ergonomically-designed conduits hidden throughout their linings. Pockets, in turn, have small, well-placed holes that enable you to access the PAN, to connect your devices.

In the meantime, here’s how you wire-up that vest!
1. Insert the “male” end of the wire through the collar loop (on the same side of the jacket where the device is located);
2. Run the wire though the main access hole into the lining (near the collar);
3. Open the pocket, find the access hole, pull the wire from the lining through the pocket hole and connect to the device;
4. If you’re using PAN for a hands-free device, the microphone would be placed though the loop and near the collar.
D-Rev, a new organization focused on boosting Third World incomes through smart design, is developing a small, powerful generator fueled by bicycling. The peddler, the idea goes, can run a “cellphone-charging business” while going about other tasks…
But, whether we’re talking about tiny generators, the iPhone’s touch screen, or jackets that store computers, one thing is certain. Designers are finding more and more ways to adapt technology to our bodies and our usual behaviors. The upshot for us, fortunately, is a more natural experience . . . and, perhaps, less back strain.
For more information, take a few minutes (or more) to check out the Scottevest/Sev: Blog and/ or sign up for their rss feed on Scottevest/Sev: rss News and Deals. Looks really great…
I’ve actually got much more to say about mobile computing, but I’ve saved it for another post. So, if you’ve got a minute, you can pick through some of the “20+ Tricked-Out iPhone Power Tips” I found on the web!












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